Terms of Service
Last updated: April 9, 2026
1. Introduction
These Terms of Service ("Terms") govern your use of the AGS Capital website and services operated by AGS Capital Global Holdings Ltd ("AGS Capital", "we", "us", "our"), a company registered in England and Wales. By accessing our website or using our services, you agree to be bound by these Terms.
2. Services
AGS Capital provides athlete intelligence and behavioral research services. Our services include but are not limited to:
- Behavioral assessment and profiling for professional athletes
- Strategic advisory and partnership facilitation services
- Data analytics and intelligence platform access
- Research publications and insights
3. Eligibility
You must be at least 18 years of age to use our services. By agreeing to these Terms, you represent that you are at least 18 years old and have the legal capacity to enter into a binding agreement.
4. Intellectual Property
All content, designs, algorithms, behavioral models, research methodologies, software, trademarks, and other intellectual property on our website and platforms are owned by AGS Capital or its licensors. You may not reproduce, distribute, modify, or create derivative works without our prior written consent.
5. Research Data and Ethical Standards
Our behavioral research is conducted in accordance with:
- The British Psychological Society (BPS) Code of Ethics and Conduct
- UK GDPR and Data Protection Act 2018
- Institutional ethics board approval requirements
- Informed consent protocols with full right of withdrawal
All research participants have the right to withdraw their consent and request deletion of their data at any time, subject to anonymization limitations.
6. User Obligations
When using our services, you agree to:
- Provide accurate and truthful information
- Maintain the confidentiality of any account credentials
- Not attempt to reverse-engineer, decompile, or circumvent our technology
- Not use our services for unlawful purposes, including money laundering or market manipulation
- Comply with all applicable laws, including the Fraud Act 2006 and Computer Misuse Act 1990
7. Limitation of Liability
To the maximum extent permitted by law, AGS Capital shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of our services. Nothing in these Terms excludes or limits our liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any liability that cannot be excluded or limited under English law.
8. Indemnification
You agree to indemnify and hold harmless AGS Capital, its directors, officers, employees, and agents from any claims, damages, losses, liabilities, and expenses (including legal fees) arising from your breach of these Terms or misuse of our services.
9. Confidentiality
Any proprietary information, research findings, behavioral models, or commercial terms shared with you in the course of our engagement are strictly confidential. Unauthorised disclosure may result in legal action and termination of services.
10. Termination
We may suspend or terminate your access to our services at any time, with or without cause, upon written notice. Upon termination, your right to use our services ceases immediately. Provisions regarding intellectual property, limitation of liability, indemnification, and governing law survive termination.
11. Governing Law and Jurisdiction
These Terms are governed by the laws of England and Wales. Any disputes arising under these Terms shall be subject to the exclusive jurisdiction of the courts of England and Wales, without prejudice to your right to bring proceedings in the courts of your country of domicile under EU consumer protection regulations where applicable.
12. Regulatory Compliance
AGS Capital operates in compliance with:
- UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018
- EU General Data Protection Regulation (EU GDPR 2016/679)
- Privacy and Electronic Communications Regulations 2003 (PECR)
- Companies Act 2006
- British Psychological Society (BPS) Code of Ethics and Conduct
13. Dispute Resolution
Before initiating legal proceedings, you agree to attempt to resolve any dispute through good-faith negotiation.
14. Changes to These Terms
We reserve the right to modify these Terms at any time. Material changes will be communicated via our website. Continued use of our services after such changes constitutes acceptance of the revised Terms.
15. Severability
If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.
16. Contact
For questions about these Terms, contact us at legal@agscapital.co.uk.